What Is The UX/UI Design Of A Site?

Simply put, user experience design is the process of planning the experience a person has when they interact with a product.

UX design focuses on the interaction that a human user has with everyday products and services. The goal of UX design is to make using these products and services, both digital or physical, easy, logical, and fun.

UI (User Interface) design is the user-centered approach to designing the aesthetics of a digital product. In essence, they create the look and feel of a website or application’s user interface.

An interface is the graphical layout of the application. These interfaces should not only be functional, but they should be easy to use and visually appealing.

UI designers are focused on visual touchpoints that let users interact with a product. This can include typography, color palettes, buttons, animation, and other imagery.

Think about all the things you might do on an app – slide to delete, pull down to refresh, enter text, etc.

All of these visual elements or animations that allow you to interact with the app must be designed. There’s a lot of similarities between UI and graphic design, but they are not the same thing.

Visual Impact

When choosing images for your website, choosing a relevant, high-impact image is vitally important. This goes for all industries, whether retail, financial services, education, travel, or B2B.

Images stick in people’s minds, evoke thoughts and feelings, and provoke action.

Using the wrong image can send out the wrong message, and you could lose a potential customer, and the chance of a conversion.

Images need to be of premium quality, and selecting the right photographer or stock image is paramount.

And for brands selling products rather than services, it’s important to be able to show off your goods in the best possible light.

For example high-quality 360° spin visuals work well for clothes, jewelry, luxury items, and even household appliances.

Consumers want to see the details, especially for high-end products. 

When it comes to your website and digital marketing activity, focusing on driving Attention, Interest, and Desire.

By selecting and using the right imagery, will in turn drive Action – and this means better more conversions and more revenue.

Your Website IS The Face Of Your Company

A website’s purpose is no longer an alternative touchpoint for introverts. Consider how often you use the internet. Not just to browse social media or update your Facebook status. Every time you come across a question you don’t know the answer to, trivial or otherwise out comes your device for a quick search.

More than that, you use it to make purchases, find locations to order services, schedule meetings, everything. You probably use the internet dozens of times a day that you aren’t even aware of, such as when you send a text, access your GPS, use an app, game or plugin on your device. Use a credit card reader or tableside touchscreen menu, you’re using some form of internet.

Flexible And Friendly
UX/UI In Mind

Having defined with design, you should give to the designer the accurate technical project

Mobile First Design

It would Seem, it is necessary to stuff page with a beautiful and bright drawing and the result.

On average, we check our phones about 85 times per day or more. Combined with other forms of media access we might spend over 10 hours a day on the internet. Considering that, you must realize that your potential customer – whoever they may be – will have their first meaningful interaction with your company, online.

If you aren’t interested in ecommerce, it by no means excludes you from the fact that people will search for you on the web. Even if you only engage in B2B sales, it doesn’t mean that your customers aren’t looking at your social media content or at your website.

Many well established companies have stubbornly avoided the creation of a strong online presence. In recent years this practice has become more and more detrimental. You might not have put any content on the internet, but your business is there.

If your website isn’t modern, or worse, it’s not there at all, you’re doing a disservice to yourself. Think about your reaction to a brand or company that you searched for online that didn’t have a website or at least a healthy social media presence.

Think about something you’ve been interested in that only had an outdated or clumsy website. If you’ve never been put off by a brand because of its online appearance, you should consider your target audience’s reaction to the same scenarios.

”I create the content that helps build brands".

I will be happy to review your website and it's infrastructure. Then make recommendations. Or do the work if you have need of any, at your request.

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